POPSALOT Fake Pharma Spot

POPSALOT Fake Pharma Spot

Credits - Conceptualization, Videography, Design, Modeling, 3D Animation, and Editing

I created this for Geriatric Thunder 2, a skate video produced with a bunch of aging friends. I wanted to create a fake spot, replete with a YouTube-like timer countdown and thumbnail, so it would feel like one of those annoying pharma ads that starts playing in the middle of a video. I created a fake pharma company and associated branding, packaging, and products to use throughout. My friend Jim was kind enough to "act" with me, so we set out and shot it in an afternoon. I tried to emuilate the nostalgic style of a lot of the big pharma content out there and wrap it up with a product lockup screen. I think the final result was close to what I was going for.